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Google Analytics - Yea or Nay?|
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Steve Groves Join Us InTheLeftLane Location: Phx, AZ
Registered: February 22, 2008
Posts: 144
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I'm a online kinda guy; I happen to beleive that online is where the market is going and I am interested in how businesses use the web, in particular the Livery Trade and ground transportation industry. I look at from the perspective that you ALWAYS want to measure the marketing investmetns you make so if you are going to invest in a website, you should be measuring everything you can about it. The question I get here is "..but how Steve?" There are more than a few tools you can iunvest in to measure website activity. One is Google Analytics; it is a free service from Google that will measure the traffic on your site an about a dozen different ways. My question to the forum is, regardless of the tool, "if you have a website, do you use analytics to track visitors, hits, referring pages, etc?" If not why not? Steve Groves VP / Silent Dispatch, Inc Steve Groves Join Us In The Left Lane - Slow Traffic Keep Right
Participant | Registered: June 27, 2007
Posts: 30
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I dont much like GA as it used to be much better. I use Statcounter like 10 times a day though. All I need to know is what keywords are hot and are converting.
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Limo Master Location: New York
Registered: January 20, 2006
Posts: 513
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We have been using G analitics before it even officially came out. And we love it. We also use regular site stats that come with hosting.
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Steve Groves Join Us InTheLeftLane Location: Phx, AZ
Registered: February 22, 2008
Posts: 144
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What is your website Fred? Are you looking at any other on-line tactics beyond SEO / SEM?
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LIMO KING OF Los Angeles Location: Los Angeles
Registered: May 18, 2007
Posts: 82
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I, personally, love google analytics. It not only shows where the traffic came from and how much, but for the google organic searches, it gives you the search terms they found you with. Eventually if you keep up on analytics, you will see what are the most popular search terms in your area and you can turn around, use those for your own SEO (if youre doing it yourself).
I saw that recently, adwords was merged with analytics. I havent used it yet but im sure there are some good features. Google > all ------------------------------------- "I'll come through in something cleaner than you with new plates" |
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